Brandstyle Communications
Project details.
In advance of their rebranding as Ntirety, Hostway|Hosting approached Brandstyle to support the launch of their new, combined managed cloud services business. After completing its merger in January 2019, Ntirety is now one of the largest managed cloud services providers in the world, with thousands of customers across four continents and 14 data centers worldwide. The company was looking to drive brand awareness and further establish itself as a leader in the space.
In addition to Ntirety’s impressive customer and service portfolio, Brandstyle saw an opportunity to leverage CEO, Emil Sayegh, for media and thought leadership opportunities as a way to differentiate the company in the crowded cloud services market.
The results.
Brandstyle’s ongoing public relations strategy – inclusive of earned media outreach to top-tier business, general news, technology and industry trade outlets, as well as contributed content opportunities for key stakeholders – continues to successfully position Ntirety as a leader and innovator in the cloud hosting space.
We consistently secure top-tier placements across podcast, online and broadcast outlets including ZDNet, TechRepublic, HealthITSecurity, Dark Reading, Technical.Ly Gigaom and more; between January – February 2020 alone, our earned media outreach achieved 220 million impressions.
Our impact.
220 M
earned media impressions in 2020.
Through our close network of editorial contacts, Brandstyle has also secured a variety of needle-moving op/ed and byline opportunities for CEO Emil Sayegh, including an ongoing partnership with Forbes’ contributor network which enables Emil to publish content on their website on a weekly and/or monthly basis. Since becoming a contributor to Forbes in January 2020, Emil has published over seven articles, and is regularly featured as an “Editors Pick,” receiving thousands of views per month.
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