February 2020 Newsletter

News from Brandstyle

February 2020 has been an extremely productive month pulling in wins for clients across both our Consumer and Tech portfolios. Menswear brand Devereux executed a full scale event at the Phoenix Waste Management Open and the Co-Founder of Artefact made his inaugural post to Forbes. Client Glowbar remains one of the leaders in the beauty space as a facial that is saving people time, while Locus Robotics broke records making their 100 millionth item picked. Last but not least, Brandstyle’s own Amy Prenner was tapped as chair of the Television Publicity Executives Committee (TPEC), hosting their leadership team, as reported by Variety.

The Brandstyle Principles: Urgency, Creativity, Spirit + Solutions 


Clad in Devereux, Archie Bradley has the Golf.com
“Look of the Week”

Archie Bradley’s Devereux look at the Phoenix Waste Management Open was called out as one of the standouts! Check out the full review here.


Ben Jones, Founder + CEO of Ohi, Discussed the Future of Logistics and Micro Warehousing with the Future of Supply Chain Podcast 

How is Ohi disrupting the traditional 3PL network to create a better shopping experience for D2C brands? Learn more in this intimate interview with Ben and host Santosh Sankar.


Rowan Talks with Dazed Beauty on the Evolution of Ear Piercing

See more here as Editor, Sara Radin chats about the latest piercing trends, new practices and elevated experiences with Rowan. 


Glowbar Leading The Charge In The Fast Beauty Industry

Betches takes a look at the growing beauty industry, proving now more than ever, Millenials are looking for convenient beauty experiences – Glowbar stands out as the front runner in the space. See the full article here.


Locus Robotics Passes 100 million Units Picked for Global Retail and 3PL Partners, Breaking Industry Records – and Landing Major Media Coverage Everywhere from Robotics Business Review to DC Velocity

Earlier this month, Locus announced that their robots made their 100 millionth item picked, the first company to reach that milestone in the AMR industry’s history. Learn more via Robotics Business Review.


Alton Lane’s Collaboration with Sunglass Designer, Garrett Leight, Featured on Essential Homme

Alton Lane’s partnership with Garrett Leight was highlighted within the men’s fashion outlet, calling out the 25-piece collection’s contemporary-cool aesthetic. Read the full launch announcement here!


Harper’s Bazaar Ranks dr. brandt’s 3-D Lip Plumpfix As A Top Pick

dr. brandt’s Needles No More was mentioned as the complete AM and PM lip plumping regimen in the roundup, “The 17 Best Lip Plumping Products.” See the full article here.


Emil Sayegh, CEO of Ntirety, Spoke with ZDNet About How 5G will Speed Up Adoption of IoT

Emil predicts 5G deployments will speed up IoT adoption in the cloud industry. “5G is specifically critical for mission-critical services such as self-driving vehicles, or robotic surgeries. These services need near-instantaneous, and super low-latency communication independently of location.” The complete piece can be read here


Mothering.com Loves TBH For Teaching Kids Good Habits

TBH Kids was included in the article, “How To Instill Good Habits In Kids,” as the all-natural way to establish good hygiene habits in tweens. Click here to read more.


Attention Car Owners: Tirescanner Just Launched the U.S.’ First At-Home Tire Installation Service

Tirescanner’s new service provides an even higher level of convenience to tire buyers around the U.S.: now, shoppers can purchase tires and have them delivered – and installed – directly at their homes. BSC landed major media coverage around the news, including stories in CNET, MSN, Tire Review, Chain Store Age, and more! 


Giza45 Profiled in The New Yorker

The fame of Egyptian cotton is much like that of Italian olive oil or French wine, where provenance is a shortcut for quality. The cotton-textile production is long, complex and riddled with opportunities for tampering. The New Yorker traveled to Egypt to meet with Tamer and Ayman Nassar of Setcore Spinning to learn more about how the Egyptian cotton industry has transformed since it’s inception after the Civil War. Read the article here.