EVENTS: ASPCA

A national non-profit, the Young Friends of the ASPCA hired BSC to help build and secure a diverse VIP committee, celebrities, sponsors and national media coverage for 'The Shaggy Dog' event. We identified young, animal-friendly celebrities to host; Katie Lee Joel as the Honorary Chair, Lake Bell, Thom Felicia and Kristin Johnston + created an exclusive list of ASPCA VIP Committee members from the BSC Database including artists, designers, athletes, editors, media elite, NY socials, and other trendsetters and style-makers. The effect was over 8 million impressions + ASPCA raised the most money to date with attendance by over 500 influencers.